Google Ads will give advertisers more clarity into the execution of smart bidding techniques.
In the bid methodology report, advertisers would now be able to see the top bidding signals that are driving the achievement of their advertisement campaign.
Top bidding sign may incorporate but are not constrained to:
- Device type
- Day of week
- Time of day
The bid system report may likewise incorporate blends of the above sign. For instance, the report may show that individuals are bound to change over when looking for the keyword “business” in Los Angeles on a Saturday.
Top bidding sign will be perceptible for campaigns utilizing Target CPA and optimize conversions on search. Support for Target ROAS and Maximize conversion worth will be accessible at a future date.